Cofounder & Director, Green MBA at Dominican University of California
After fifteen years in high technology industrial marketing, John desired to leverage his business background in developing a profession that would serve the environment and society. In 2000, he cofounded a groundbreaking graduate program in sustainable business that, in 2002, became the Green MBA. The Green MBA at Dominican University of California is a rigorous two-year program that transforms students’ abilities to advance environmental and social initiatives through enterprise creation or reinvention. In 1997, John and his wife Ana purchased an organic fruit farm in Sonoma County as a step toward developing a more ecological lifestyle. Their 2.5 acre farm and home now model "suburban sustainability", with natural buildings, a solar system, a vegetable oil powered vehicle, extensive and diverse food production, and a community living situation.