Schedule - May 2, 2008


7:00 REGISTRATION & BREAKFAST

Thank you to our generous Breakfast Sponsor, Green MBA at Dominican University of California.


8:00 WELCOME

  • MC - Genevieve Taylor, Sustainable Enterprise Coalition
  • Brad Baker - President/CEO, Codding Investments, Inc.
  • Jake McKenzie - Mayor, Rohnert Park


8:20 KEYNOTE

"WHY GREEN IS GOOD FOR CALIFORNIA BUSINESS"

  • Jared Huffman - Assemblyman for California's 6th Assembly District

8:55 Question and Answer Period


9:15 BREAK

Thank you to Taylor Maid Farms, Traditional Medicinals & Odwalla for sponsoring the beverages.


Consulting Corner

Dominican University’s Green MBA candidates and alumni will be available for individual consultations during the Workshop Sessions 1-3. Read more


9:30 WORKSHOPS - SESSION 1

Track A - Large/Medium Enterprise

PANEL: “Breakthroughs in Sustainability: Case Studies in Operations and Product Design”

Moderator: Ed Quevedo - WSP Environmental

Track B - Small/Entrepreneurial Enterprise

PANEL: “Case Studies: Big Thinking for Small Business”

Moderator: Robert Girling, Professor of Business, Sonoma State University

Track C - Strategic Thinking and Visionary Leadership

“Evolutionary Leadership”

Track D - Getting Started

“Making the Business Case for Sustainability”


10:45 BREAK


11:00 WORKSHOPS - SESSION 2

Track A - Large/Medium Enterprise

“Measure What Matters: Generative Feedback Systems”

Track B - Small/Entrepreneurial Enterprise

“Give Something Back: Making Sustainability Real in a Business Environment”

Track C - Strategic Thinking and Visionary Leadership

“A Leader's Guide to Sustainable Organizational Transformation”

Track D - Getting Started

“Greening My Office”


12:15 LUNCH

Networking & Exhibits

Catered by Sally Tomatoes – Choice of organic gourmet chicken or vegetarian sandwiches, pasta, salads, and dessert

Thank you to Petaluma Poultry for the organic chicken and Guayaki for the refreshing tea.


1:00 LUNCH KEYNOTE

"OPPORTUNITIES IN THE GREEN MARKET - EVEN IN A DOWNTURNED ECONOMY"


1:30 BREAK


1:45 WORKSHOPS - SESSION 3

Track A - Large/Medium Enterprise

"Building Tomorrows Infrastructure Today: Integrating Sustainability into Project Solutions"

Track B - Small/Entrepreneurial Enterprise

“Green Marketing 2.0: It's all about Trust”

Track C - Strategic Thinking and Visionary Leadership

“Building Momentum: Engaging Stakeholder For Success”


3:00 Networking and Exhibits


3:30 PANEL

Moderator: John Stayton, Director of the Green MBA at Dominican

"Lessons Learned and New Patterns of Thinking"

  • Sam Tamayo - Vice-President of Operations, La Tortilla Factory
  • Craig Nelson - Executive Vice-President of Staffing at Nelson Staffing
  • Grant Davis - Assistant General Manager, Sonoma County Water Agency


4:30 KEYNOTE

"CREATING BUSINESS VALUE THROUGH SUSTAINABILITY: THE WAL-MART JOURNEY"

  • Pic Walker - Sustainability Consultant, Blu Skye Consulting


5:15 CLOSING


5:30 Wine Reception until 7:00 pm

Thank you to Benziger Family Winery, Paul Dolan Vineyards, Quivira Vineyards and Bonterra Vineyards for sponsoring the wine, and to the Green MBA at Dominican University of California and Petaluma Poultry for sponsoring the reception hors d’oeuvres.